Behind the Design: Cheetah Print

Behind the Design: Cheetah Print

Creative Living

by Elizabeth Kurzweg

Inspired by Katie’s many journeys across the vast and wild landscapes of Africa, our Cheetah Print Collection captures the beauty of the continent's most graceful predator. Each spot tells a story of her movement and majesty, from the golden plains of the Serengeti to the shadowy depths of the African savanna.

We first launched cheetah print with just one color: hunter green. Over the years, we've added more and more color variations including dark red, coral, and white. Last year, we added Cosmic Cheetah as part of our resort line, and since then it has become one of our most popular prints. We now offer cheetah print in not just pajamas, but wallpaper, ice buckets, phone cases, sleep shirts, coasters, and more.

This print evokes a sense of adventure and reverence for the natural world, blending the grace of the cheetah's sleek silhouette with the timeless spirit of the land it calls home. A celebration of strength, beauty, and the enduring allure of Africa.